Building physical capital with the same long-term thinking used to build a company.
| HRR | Pull Ups | Visceral Fat | Bodyfat |
|---|---|---|---|
| 31 | 8 | -3.5 lbs | 18% |
Obstacles
- Health consistently took a back seat to building and leading a company
- Frequent travel across multiple cities, countries, and time zones
- No history of consistent exercise despite success in other areas of life
- Difficulty prioritizing recovery, sleep, and long-term health
- Knee and back pain limiting activity
- Need for a system that could adapt to the realities of executive life
The Story
As the founder of a successful technology company, nearly every aspect of life was optimized around business performance. At 60 years old, long hours, travel, leadership responsibilities, and company growth always took priority, while health remained largely reactive and inconsistent.
Despite tremendous success professionally, exercise had never become a sustainable habit. The challenge was not knowledge or resources, it was building a system that could realistically integrate into an already demanding life.
We began with two sessions per week focused on establishing consistency, movement quality, strength, and cardiovascular fitness. Within six months, the results were significant enough that the conversation shifted from short-term goals to long-term potential.
After six months of training, he proposed a 10-year up front commitment.
His reasoning was simple:
Look what we’ve accomplished in six months. I wonder what we can accomplish in ten years.
What began as performance coaching evolved into a long-term partnership centered on health, longevity, and sustainable performance.
The Exis Protocol
Adaptive Performance Coaching
Programming continuously adjusted based on recovery, travel schedules, sleep quality, and life demands. High-readiness days were used to drive adaptation, while periods of fatigue or travel emphasized restoration and movement quality.
Long-Term Athletic Development
Strength, cardiovascular fitness, mobility, and recovery were developed concurrently to support both immediate performance and long-term health.
Executive Lifestyle Integration
Training remained consistent across multiple continents, time zones, and travel schedules while coordinating directly with the client’s concierge medical team at Atria Health Institute.
Preventative Health Focus
The program prioritized reducing health risk factors while improving energy, recovery, movement quality, and quality of life.
Results
Strength & Fitness
- Progressed from zero push-ups to 20 consecutive push-ups
- Progressed from zero pull-ups to 8 consecutive pull-ups
- Increased exercise capacity from requiring seated rest between sets to sustained high-intensity training
Longevity & Health
- Reduced visceral fat by 3.5 lbs
- 18% bodyfat
- Added 9.2 lbs of skeletal muscle mass
- Improved cholesterol markers
- Reduced blood pressure
- Eliminated chronic knee pain
- Eliminated chronic back pain
Recovery & Lifestyle
- Improved from regularly waking throughout the night to consistently achieving 3+ hours of restorative sleep
- Increased daily step count by 5k steps per day
- Plays golf and tennis regularly without limitation
Client Perspective
Look what we’ve accomplished in six months. I wonder what we can accomplish in ten years.
The Exis philosophy is about more than just fitness, and the attention to detail is unmatched.
I never knew a service like this existed, I wish my 40 year old self would have found this.
I trust them with my body, even if I had a long night I will still show up because I know they will adapt and I always leave feeling better
Why This Worked
- Training adapted to the client rather than requiring the client to adapt to the program
- Strength, cardiovascular fitness, mobility, and recovery were developed simultaneously
- Recovery and readiness guided day-to-day programming decisions
- Training remained consistent regardless of travel, time zones, or schedule variability
- Health was approached as a long-term asset rather than a short-term fitness goal